While cinematic universes based on superheroes have fallen out of favor and other attempts at creating different kinds of cinematic universes have faltered, the MonsterVerse has actually thrived lately. Just look at the unexpected success of Godzilla x Kong: The New Empire, which when released last week earned much more in the box office than originally projected. Given the success of the latest MonsterVerse film, another sequel is warranted but to date there are not any concrete plans for more films or TV shows. Expect that to change shortly.

The success of the MonsterVerse surprised many people because a lot of attention in the past was given to the superhero film franchises which were more successful. However, as we all know, the superhero film franchises have struggled lately, which created a void for other film franchises to fill, hence the rise of the MonsterVerse. For some time, it was thought that creating a film franchise not related to superheroes was impossible, but the MonsterVerse proved the naysayers wrong.

Originally, the first film in the MonsterVerse, the 2014 American reboot Godzilla was not intended to launch a cinematic universe. Yet, a few years later the birth of the MonsterVerse was confirmed with 2017’s Kong: Skull Island, which was set in the 1970s while Godzilla was set in modern times. But both films featured the secretive Monarch organization which studied the titans or kaijus that were appearing in the world. Cementing Kong: Skull Island as the second film of the franchise was its post-credits scene which teased Godzilla and other giant kaijus from the Toho Studios Godzilla films.

The next entry in the MonsterVerse was Godzilla: King of the Monsters in 2019, which was a true kaiju epic featuring favorite Toho kaijus like Mothra, Rodan and King Ghidorah along with new and interesting titans. Sure, critics hated the film and it only performed so-so in the box office, but Godzilla: King of the Monsters struck a nerve with fans who where enthralled with the worldbuilding and the explosive monster scenes.

The next logical MonsterVerse film had to be one where King Kong fought Godzilla, which excited many fans. Godzilla v Kong was released on streaming at the same time as it was released in theaters in 2021 due to the COVID-19 pandemic, but it made a lot more money than people expected and was well received. It was the culmination that many eagerly anticipated ever since Godzilla was teased in Kong: Skull Island.

Due to the success of Godzilla v Kong, the MonsterVerse expanded into streaming with two TV shows: the animated Skull Island and the live-action MonsterVerse prequel/sequel to Godzilla, Monarch: Legacy of Monsters. Both TV projects received positive reactions and helped with the worldbuilding of the MonsterVerse as events from the TV shows were referenced in Godzilla x Kong: The New Empire.

Of course, this brings valid complaints about having to watch previous films or TV shows in order to fully understand what is going on. But does the plot really matter? Sure, the scripts of the films are an issue, especially with the more recent entries and there will come a time when fans will tire of the monsters fighting and want to see some more meat in the scripts. But this is possible as seen with Godzilla, which was a more grounded and mature film. Fans back then griped about the somber tone of Godzilla and the lack of monster action, but it turns out they were not ready for such a film and clamored for the big kaiju battles that dominate the films now. Monarch: Legacy of Monsters was also a more level-headed project that explored the background of Monarch and took time to get us to care about the characters. Perhaps the next MonsterVerse film should find a way to showcase these characters, even though part of the TV show is set in the past.

So, why did the MonsterVerse succeed as a franchise where others failed? Part of it has to do with the fact that even though the films and TV show feature spectacular special effects, their budgets are modest compared to the superhero blockbusters. This makes it easier for them to be profitable even if the box office returns are not as outstanding. It’s actually remarkable given that the battles and scenes with titans are the highlights of these films. Also, unlike some other film franchises, the MonsterVerse took time to properly set up its world. Legendary Pictures, the film studio behind the MonsterVerse, did not at first set out to create a film franchise and even when it did, the set up was natural. This method also created demand, after Godzilla: King of the Monsters many fans demanded to see Godzilla go up against his rival, Kong. A King Kong versus Godzilla film was not rushed out but carefully teased. This was not the case with Batman v Superman: Dawn of Justice. To Legendary Pictures’ credit, they are giving fans what they want which is basically big kaiju fights and scenes with topnotch special effects.

As great as things are for the MonsterVerse, the film franchise will have to evolve in order to survive. Better scripts and more human character developments are essential, as well as more imaginative worldbuilding that unlocks the potential with the titans. What can be done with the titans and Monarch has barely been tapped and hopefully the MonsterVerse will be explored further with future TV and film projects.