Reasons Why The Marvel Superheroes Are Still Successful

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The 20th century needed a new group of heroes that reflected then-modern sensibilities. During the Golden Age of comic books, superheroes belonging to DC Comics (then named National Periodical Publications) such as Superman, Batman, and Wonder Woman fulfilled this need with their wild superhuman exploits that captured the imagination. By the post-war era in America, DC’s superheroes were pretty much the standard: the Establishment.

By attempting to have the most likeable characters, DC’s superheroes had no character or emotional flaws, and the stories gravitated towards plot-driven, farcical adventures rather than character-driven stories.

In the wake of DC’s success, other comic book companies were founded and tried to emulate DC. Out of the many companies, only Timely Comics had staying power and here we are celebrating the 75th anniversary of that company that will later become Marvel Comics.

The Flawed, Science Heroes: Comics changed forever with the start of the so-called Marvel Age. The birth of the Marvel Universe took place in the early 1960s. This was a period that people were in awe with all of the wonders of science and space exploration. The Space Race and the Cold War were on the minds of the people. The Zeitgeist was the fear of the imminent Red Invasion and the Promise of Science- where will it take us?

perez marvelThe core of the first generation of Marvel superheroes were essentially Science Heroes. With the exception of Dr. Strange, the rest of the Marvel Universe was largely a world of weird science and science fiction. Spider-Man, Fantastic Four, Captain America, Giant-Man, the Wasp and the Hulk were Radioactive Heroes. Peter Parker was bitten by a radioactive spider. The astronauts from Reed Richard’s group were exposed to cosmic rays during their maiden voyage into outer space. In an unfortunate accident, Dr. Bruce Banner was hit with the full blast of Gamma Rays. Tony Stark built an electronic-laden armor with tons gadgets and abilities. Captain America was a patriotic hero that survived World War II by being frozen due to his exposure of Vita-Rays; part of the catalyst that transformed Steve Rogers from a skinny kid to an athletically proportioned hero. Giant Man and the Wasp benefitted from Hank Pym’s size magnification and reduction experiments, along with side studies in insect communication and gene splicing.

Great concepts- ahead of its time- but what made the Marvel Universe different, however, was not only the science aspect, but rather the fact that these Marvel heroes were emotionally flawed, imperfect, and fallible. Tragedy strikes as often as victories. Moral dilemmas were as large as the threat.

Spider-Man wins the battle with the big bad villain, but he can’t get enough money for his rent and he blew a date with either Gwen Stacy or Mary Jane Watson. Captain America is back in the modern world, but he feels lost like a fish out of water. marvel heroesThe X-Men have astounding abilities, but they are persecuted and feared by society, who view mutants as aberrations, and treat them as outcasts. The Fantastic Four’s Thing has great power, but he also has this great fear that his blind girlfriend Alicia won’t accept him if she ever regained her sight and found him ugly. But the Thing- AKA Ben Grimm, is very human despite his rough exterior, with a heart that endeared him to readers. Dr. Strange was a callous, money-loving jerk; a celebrity physician until a terrible traffic accident ended his career. This gave him pause to reflect and improve on his past behavior as he was now invested to learn the mystic arts to save the world from an ancient evil. And the list goes on and on with the great flaws that these characters have, but that is what made these characters appealing. That in particular was something that comic book readers became very attuned to, and why they identified with them. Continue reading

Marvel Wins The Movie War…For Now, Part Two

 

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Marvel Entertainment has ruled the box office with its numerous hit films, especially those produced by Marvel Studios. Meanwhile, DC Entertainment and its parent company Warner Bros. while successful with TV and video game adaptations of the DC superheroes seemed to be asleep at the wheel in putting out film products to counter Marvel’s box office dominion.

Late Start

Around the beginning of this decade as Marvel Studios was blossoming what was DC Entertainment doing around this time? We got from them Green Lantern and The Dark Knight Rises. The former film didn’t perform to expectations and failed to resonate with fans and audiences. Green Lantern was hamstrung with weak villains, pedestrian storytelling, and for a film featuring a cosmic hero it was too Earthbound. On the other hand, the final film in Christopher Nolan’s DDark Knight trilogy was well received at the time of its release, but many grumbled that it was too ponderous, pretentious and its villain Bane (Tom Hardy) couldn’t compare to The Dark Knight’s Joker (Heath Ledger). What was noticeable was that Batman’s world seemed smaller and darker than the more light-toned Marvel Cinematic Universe. It seemed odd that Batman was the sole superhero around in Nolan’s films, although for The Dark Knight Rises’ plot of Gotham held hostage, that was a necessity. It was plain to see in the end that while the Batman films were hugely successful, they did not do anything to expand the DC Universe in film. So once that trilogy was completed there wasn’t anything to follow it.

Does all of this mean that it’s over for DC? Should they throw in the towel? Hell, no! They may be way behind Marvel at the moment, but they are gearing up for a new war that will start in March 25, 2016. The release of Batman v. Superman: Dawn Of Justice is just the opening salvo. However, the failures of Green Lantern and The Dark Knight Rises in terms of creating a cinematic universe is why DC had to start over with Man Of Steel in 2013, already a few years behind Marvel Studios. That reboot of Superman and his mythos was successful, but it’s considered controversial by many fans who decried the character deviations, especially when Superman killed at the film’s end.

man of steelNevertheless, the film did begin an earnest establishment of a larger universe. Take the scene near the end when Superman (Henry Cavill) and Zod (Michael Shannon) fight above Earth and tear apart a satellite belonging to Wayne Industries. It was a nifty Easter egg, but it was a blink-and-you’ll-miss-it moment and the film should’ve done more. Imagine if a post-credits scene was shown where the near destruction of Metropolis is shown on a TV screen. The camera would’ve pulled back to show that the TV was in a cave and that Batman could be seen watching the disaster on TV. Or have the TV in a non-descript apartment where a certain green Power Battery could be spotted.

Regardless, Man Of Steel was DC’s first true attempt at establishing its own cinematic universe. Its Easter eggs may pale next to Iron Man with the Avengers Initiative scene, but it’s a start.

Broad Horizons Ahead For Both Companies

From March 2016 until 2020, DC has eight films scheduled for release. At this point, the general public doesn’t know which properties will be on the big screen aside from Batman v. Superman: Dawn Of Justice, but current rumors point to Shazam, Wonder Woman, the Justice League (finally!), a new Batman, and a proper sequel to Man Of Steel. DC and Warner Bros. should be commended for not rushing things unlike some other movie studios with comic book properties (looking at you Sony). This means that when the universe is finally presented it should be cohesive and well done.

dawn of justiceRegarding the recent decision to move Batman v. Superman: Dawn Of Justice from May 6,2016 to March 25,2016, it may seem like an admission of defeat. One way of looking at it is that DC recognizes what a juggernaut Marvel Studios and its films have become and want to avoid direct competition. But it’s really a more strategic move by DC and Warner Bros. to ensure that Batman v. Superman: Dawn Of Justice reaches the widest possible audience. That is why they moved up the film’s release date so it doesn’t have to compete with the third Captain America film. A lot of people wwomansalivated over the prospect over these two comic book titans going at it in the box office, but in reality such direct competition would hurt both brands. In this case, DC would have suffered more. Why? It’s likely that Batman v. Superman: Dawn Of Justice would’ve won the match against the third Captain America film, but the Marvel Cinematic Universe is a proven brand with devoted followers and Captain America has risen significantly in popularity thanks to his last film. There isn’t any way that the third film would flopped; it would’ve earned a respectable amount of money in the matchup, enough for Marvel to declare a pyrrhic victory and claim their film held up well against DC’s better known characters. In the meantime, if Batman v. Superman: Dawn Of Justice didn’t have super impressive opening box office numbers or heaven forbid came in second on the opening weekend, it would’ve spelled a PR disaster for DC and stifled their burgeoning cinematic universe. DC had more to lose than Marvel, so taking a page from their competitor’s strategy book, they positioned their centerpiece film in a less competitive time period where it’s guaranteed to score high.

With DC beginning its own universe, which at this point is still in planning stages, Marvel is charging avengers ultron posterforward with more film releases. Next year will see the eagerly anticipated sequel Avengers: Age Of Ultron and Ant-Man. The following year we’ll get the aforementioned third Captain America film and on July 28, 2017 the Guardians of the Galaxy will return to theaters with a new film. Additionally, Marvel recently announced several release dates through 2019 for five more films in the MCU. No details have been released but the speculation is that these films may include sequels to Thor, the Avengers, possibly Iron Man (Robert Downey, Jr. recently expressed interest in continuing to play Iron Man), and new properties like Captain Marvel, Black Panther, the Inhumans, or Doctor Strange.

A film based on the last character mentioned, Doctor Strange, also means that Marvel is branching off in yet another direction. Like with Guardians Of The Galaxy, which is actually a space adventure film, a Doctor Strange film would not be a traditional superhero film, but rather one that deals in the genre of horror and fantasy. The fact that Scott Derrickson has been hired to direct the film is indicative of its horror trappings since Derrickson’s resume includes horror films.

lineupGuardians Of The Galaxy and the upcoming Doctor Strange film point to how Marvel has won the Movie War because they’ve done so well with superhero films that they are now able to branch off into other genres. DC has tried doing this in the past with poor adaptations of Constantine and Jonah Hex. If DC’s film slate includes a rumored movie based on its fantasy property Sandman, then this would prove that DC is remaining competitive and moving beyond superheroes as well. Continue reading

Theme Park Wars: Spider-Man Vs. The Transformers

Usually, theme park wars are between two different theme park companies. In this case, however, the theme park war is within the same company: Universal Parks & Resorts. The contenders are two of its rides: The Amazing Adventures Of Spider-Man and Transformers: The Ride-3D.

The former ride debuted in Universal Studios’ Islands of Adventure theme park in Orlando back in 1999. It featured a revolutionary ride system that was part dark ride, part simulator that was developed by Universal Creative with vehicles developed by Oceaneering International. That system was so unique and kinetic that it wasn’t a surprise that the Spider-Man ride is still one of the most popular rides in any theme park.

The Scoop On Spider-Man

In The Amazing Adventures Of Spider-Man, riders donning 3D glasses board a vehicle called the Scoop that is used by the Daily Bugle newspaper company for newsgathering. Peter Parker’s (Spider-Man) boss J. Jonah Jameson assigns riders to board the Scoop to cover a breaking story concerning Doctor Octopus. The mad scientist is using an anti-gravity cannon to steal the Statue of Liberty with the help of other supervillains (Electro, Hobgoblin, Scream and Hydro-Man).

100_9890As these ride stories go, the Scoop and its passengers wind up getting caught in the melee between them and Spider-Man. Along the way, the riders are made to feel as if they’re actually in the pages of an animated comic book with huge screens that project 3D images as the vehicle constantly swerves wildly from scene to scene. Adding to the intensity of the experience are practical effects used that immerses riders into the adventure. The best example of that is where at one point Spider-Man is fighting with the Hobgoblin. First riders witness a large-screen 3D fight by a New York bridge between the two and the Hobgoblin tries to lob pumpkin bombs at the Scoop vehicle. Spider-Man catches one bomb and hurls it away before it can do any harm. But the Hobgoblin manages to throw one that explodes very close to the vehicle. Through the clever use of effects, actual flame erupts from part of a nearby wall which simulates the exploding bomb. The real heat from the blast makes elated riders feel like they’re part of the story.

It’s because of these immersions that the Spider-Man ride has remained so popular for so many years. Recently, the ride received an HD upgrade to make the 3D images sharper and more colorful. Part of that upgrade included slight changes to the characters, especially Spider-Man and Doctor Octopus who more resemble their cinematic counterparts. In addition, iconic comic book creator Stan Lee makes a few cameos in the ride itself as assorted civilians.

Ride The Transformers

The ride format from The Amazing Adventures Of Spider-Man was a unique hybrid that combined motion simulators, practical effects and 3D images into a wild dark ride. It’s so well thought of and successful, that it was only natural that Universal Studios would repeat the formula for another ride.

Transformers: The Ride-3D originally made its debut in Universal Studios Singapore in 2011 and later in Universal Studios Hollywood and most recently in Universal Studios Orlando. All three incarnations of the ride were instant hits with park goers.  Riders get to feel what it’s like to be in a high-octane Michael Bay special effects spectacular.

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The ride follows the storyline and characters of the film series, where the good Autobots are allied with the people of Earth against the evil Decepticons. As with the movies, both robotic groups are after their MacGuffin, the AllSpark, a cube-like object that can bring ordinary mechanical and electronic objects to life. One of the Autobots called Evac first has to retrieve the AllSpark from Decepticons who have stolen it. Then after recovering the AllSpark, it’s up to him to protect the object while Decepticons like Megatron and Starscream pursue him throughout a city. Being that riders are inside of Evac, who is the ride used in the attraction, they’re given front-row access to Evac’s efforts to safeguard the AllSpark from evil Decepticons. Good Autobots like Optimus Prime and Bumblebee aid Evac in his journey throughout the chaotic cityscape.

As the Evac vehicle zigzags throughout a city landscape to evade his enemies, the constant pitching, and jerking motions of the ride make the riders feel as if they’re actually being tossed about in the vehicle. Selling this illusion are the 3D effects from  large screens featuring gargantuan Transformers fights and the rough simulator motions from the vehicle. It can be said that being inside the Evac vehicle can be compared to being inside a vehicle that is undergoing a violent accident.

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How To Fix The Spider-Man Movies

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The Amazing Spider-Man 2 has been out in theaters for a month already. It’s made close to $500 million worldwide to date, so it’s a hit film. Yet, The Amazing Spider-Man 2 has raked in far less money than the previous Spider-Man movie. Despite all the advertising and marketing, the movie has been largely forgotten in this crowded summer movie season. That’s unbelievable for a Spider-Man movie, usually they’re big hits. Something went wrong with the film, and the fans noticed and word of mouth probably has had a hand in keeping the box office numbers down. It’s sad to say but the franchise, despite being rebooted two years ago, seems tired and talk about sequels and spin-off films get yawns from everyone.

The film had its good points, but on the whole, it was a mess and killed any good will towards the franchise. What can be done? Spider-Man is one of the most popular superheroes around, rivaling Batman himself. The character is still viable, but the filmmakers have gotten away from what made Spidey work. If they want to win back the fans and more importantly for the execs, the big box office numbers, the following things have to be done.

Story First

What sunk The Amazing Spider-Man 2 was its sloppy script. The film was loaded with too many time-filler subplots that don’t go anywhere and needless characters. It reminded me of that equally dumb Spider-Man 3 with all the extra characters who didn’t add anything to the story (looking at you Gwen Stacy) and moronic plot twists (so Sandman accidently killed Uncle Ben).

?????????????????????????????????Does anyone care about Peter Parker’s parents? A few lines of dialogue and one or two scenes could’ve wrapped up that plot thread. Then there was the way they tried to convince us that Peter and Harry Osborn were best buddies even though Harry was never mentioned in the previous film. It was just one of too many plot lines in the crowded movie.

What was worst was that the movie felt like an ad for upcoming spinoffs and sequels and that harmed the narrative flow and pacing of this film. It was like director Marc Webb set up a revolving door on the movie set just to introduce new villains, which leads to the next point.

Improve The Villains

The  film execs clearly didn’t learn the lesson with Spider-Man 3. That film was weighed down with three villains ?????????????????????????????????who didn’t get adequate screen time to develop them. The same thing happened here, but worse. Electro was largely a one-dimensional joke, and reminded me of the Riddler from Batman Forever, only Jim Carrey did a better job of portraying a nutjob than Jamie Foxx. His portrayal of Electro before his accident was so over the top and he didn’t gel with the other people around him. I get they were trying to make him a goofy outcast, but it was too much.

spidey and doc ockSeriously, the last great villain in these films was Doctor Octopus and that was ten years ago. I’m not sure why they can’t come up with a worthy villain for Spider-Man, but jamming in a bunch of them to please toymakers isn’t working. It’s a damn shame because Harry Osborn/Green Goblin was pretty decent in this film thanks to Dane DeHaan’s performance, but his time was limited. If they would’ve dumped Electro, Harry would’ve had the needed screen time for his story. Instead, we get a rushed intro of the Green Goblin popping out in the end and briefly fighting Spider-Man. He’s supposed to be his greatest enemy, why relegate him to an extended cameo? The Green Goblin should be the top villain in these films. In this crowded film, he wasn’t the only character to get shafted.

Get Spider-Man’s Supporting Cast More Involved

???????????????????????????????Aunt May was largely wasted in the new Spider-Man movie and that’s an atrocity. The filmmakers went out and hired Sally Field, an Oscar winner, to portray Peter’s aunt and she just gets lost in this film. The few precious moments she has only point out how she was criminally underused. In the comic books, she was involved in major plot lines. Often, Spider-Man was out risking his neck to save her or worrying about her. This was better shown in the last film where Peter brought home organic eggs in the end after saving the city, it was a quiet moment that illustrated his love and responsibility and it worked.

jjj2But Aunt May isn’t the only neglected member of his supporting cast. Flash Thompson, Peter’s nemesis and Spider-Man’s biggest fan was absent this time around and where the hell is J. Jonah Jameson who brings a different kind of headache to Spider-Man? Our web-swinging hero needs a foil and Jameson filled that role perfectly in Sam Raimi’s films. It seems like the producers and Marc Webb couldn’t figure out who should play the newspaper publisher after J.K. Simmon’s act and gave up. Why not just bring him back? It worked for the James Bond flicks when Judi Dench played M with two different actors portraying the famous spy. Any Spidey film should have Jameson hounding him in the public eye. Continue reading

The Amazing Spider-Man 2 Should’ve Been More Amazing

posterWatching The Amazing Spider-Man 2 was both a joyful and frustrating viewing experience. There is so much that the film gets right in terms of Peter Parker/Spider-Man (Andrew Garfield) and his girlfriend Gwen Stacy (Emma Stone). But sadly, this film is nearly derailed with so many flaws, namely the villains, the sloppy script and haphazard editing.

Andrew GarfieldThe problem with The Amazing Spider-Man 2 is that it juggles too many plot points and the result is that not enough time is spent on any particular narrative. For instance, there is a Gwen Stacy sub-plot about her moving to England to attend Oxford that is buried under the film’s histrionic nature. There is an extraneous sup-plot about Peter’s parents with a payoff that is very underwhelming and could’ve been summed up in one or two scenes. Aunt May (Sally Field) is taking nursing courses while waitressing to make ends meet, but the only payoff to her arc is an all-too-brief scene with her at a hospital during a blackout. Meanwhile as that is happening, the film wastes time with needless scenes featuring two planes about to collide with each other during the blackout. That development didn’t have anything to do with Spider-Man and it comes off as unwarranted screen filler.

The film just doesn’t flow smoothly, a whole bunch of eggs are thrown up in the air and it was up to the poor editor to catch them and try to make sense. A good example is the film’s opening that has an exciting car chase with Spider-Man. He is making his distinctive ?????????????????????????????????wisecracks and doing lithe acrobatics among several police cars and a hijacked armored truck. It’s classic Spider-Man stuff, bouncy, exciting and fun! Then suddenly the film cuts away to this nebbish Max Dillon (Jamie Foxx), who is so broadly clumsy and weird that all the excitement generated from the previous scene quickly dissipates. This happens throughout the film. Again the fault lies with the script written by Jeff Pinkner, Alex Kurtzman and Roberto Orci, the latter two being the now-infamous writing duo responsible for many flawed scripts in other genre works like Star Trek Into Darkness and Transformers. It’s as if they were given a directive to throw in all these plot points to ensure that Sony keeps the film rights to Spider-Man and his world and all else be damned.

?????????????????????????????????That leads to one underlying fault with The Amazing Spider-Man 2 and it has to do with cramming multiple villains into one film. In reality, only one villain has the spotlight and that is Electro a.k.a. Max Dillon. Yet the film shoehorns in Harry Osborn/Green Goblin (Dane DeHaan) and the Rhino (Paul Giamatti) in what are essentially cameo roles, especially with the Rhino. It does bring to mind Spider-Man 3 but at least there, Venom had more screen time than the other two villains in this film. The trouble is that Electro is one of the weakest villains seen in a superhero film and Harry’s story arc is more interesting than Electro’s. Jamie Foxx’s character is so over the top in his nerdiness that he seems more at home in the Joel Schumacher Batman movies from the ’90s. It’s like Foxx was trying to emote Jim Carrey’s Riddler performance from Batman Forever, but Dillon is so cartoony and unbelievable and not in synch with the rest of the characters. Then when he turns into Electro, his motivation is very vague. First he’s confused about what’s happened to him, then he’s dismayed that his idol Spider-Man is treating him like a criminal. After that for some reason he wants to take away the electricity from New York because he’s generally angry. Something like that.

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Dane DeHaan has a much better turn as Harry Osborn, but he can’t compare to James Franco’s version, who was more sympathetic and emotionally riddled. In Sam Raimi’s films, the friendship between Peter and Harry felt more natural and the earlier films had an advantage in that Harry’s descent into villainy was allowed to happen at a natural pace over more than one film. It didn’t feel forced as it happened in this latest Spider-Man film. The way Harry’s story was truncated was a major irritant.

The same goes for Peter and Harry’s friendship this time out. Suddenly Harry pops up and Peter is best buds with him, then in their next scene together Harry is already acting unhinged. It just felt rushed and tacked ?????????????????????????????????on. However, the new version of the Green Goblin had quite a presence for what little screen time he had and is leagues better than the Power Ranger version shown in Spider-Man. He is a much more interesting character than the one-note Electro, and the fight between him and Spider-Man brought much needed suspense and thrills since the fight felt more personal. The conclusion of the fight was a real gut punch and just illustrates what The Amazing Spider-Man 2 gets right.

The best thing about the movie is first and foremost Andrew Garfield’s performance. This actor perfectly captures the essence of Peter Parker and Spider-Man. This is the quintessential version of the beloved superhero. Garfield perfectly emulates Spider-Man’s witty nature and Peter Parker’s angst without going overboard. His Peter is infectiously relatable and grounded and many of his scenes provide much needed humor. It’s a shame that he is saddled in this film and that Garfield may hang up his mask after the next film. He is in the same league as Robert Downey, Jr. and Christopher Reeve who portrayed the definitive versions of their superhero characters. Garfield has perfected who Spider-Man is down to how he moves and acts.

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The chemistry Garfield has with Emma Stone is purely magical. Stone has a beautiful presence and lights up the screen whenever she appears. Her scenes with Garfield showcase director Marc Webb’s skill in bringing out intensely emotional and nuanced performances from the actors. Garfield and Stone make a terrific couple and emote an amiable nature that is so endearing.

Putting aside the romance which is probably Webb’s forte, the action in The Amazing Spider-Man 2 is unquestionably thrilling. Many scenes look like splash pages from comic books particularly when the film goes into slow motion. The use of the film technique is justified here since we get to relish many eye-popping effect shots and see how Spider-Man moves. For the most part, the effects and stunt work are exemplary, but at some times the use of CGI makes the movie look like a video game and stick out from the natural feel of the rest of the film.

In addition to the effects, Hans Zimmer and the Magnificent Six composed the best score yet for these Spider-Man films. For once, the music perfectly matches and embellish Spider-Man and the tone of the film.

The Amazing Spider-Man 2 is definitely a mixed bag, which is disappointing. It’s not a terrible film but the stakes with these superhero films have been raised so high with the likes of The Dark Knight, The Avengers and Captain America: The Winter Soldier that this film falls short of those masterpieces. The bottom line is that despite its faults, it’s a generally enjoyable but messy summer film.

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By the way don’t bother sticking around for a post-credits scene. The only thing shown is clip from X-Men: Days Of Future Past that clearly doesn’t belong in this film and give the effect of watching the end credits of a TV show that shoves in scenes from another unrelated TV show. It’s a very crudely done marketing ploy and is systematic of the recent excessive marketing for many of these films.

José Soto